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JBL and Madison Beer Unveil Backstage Moments and Exclusive Access for Fans
Jakarta, 13 March 2024 - JBL, the pioneer of innovative audio is now partnering with Madison Beer who is an acclaimed singer, songwriter, recording artist, producer and author for the JBL PartyBox. With over 2.4 billion streams earned worldwide, Madison is a dynamic musician who blends pop, R&B and soul elements with her powerful vocals. Known as a creative and visionary to her fans and millions of social media followers, Madison will create exclusive content during the tour with the JBL PartyBox and JBL headphones by her side.
Madison will take her favourite JBL PartyBox and JBL headphones on the road as she documents behind-the-scenes moments and shares the tour experience with her fans.
"I'm thrilled to be working with JBL and giving fans a glimpse into my backstage life on tour," said Madison Beer. Madison will host an exclusive event on 18 May in NYC for the launch of the new JBL PartyBox series.
"Madison Beer's distinctive music and unique style make her a perfect fit for our brand, as we support and celebrate all individuals who love to express themselves," said Grace Koh, Vice President & General Manager of Consumer Audio, HARMAN Asia-Pacific. "JBL stands as a brand that inspires, empowers and connects creators to embrace every person and we are thrilled that Madison Beer has made JBL products an important part of her journey."
For additional information on JBL or to view backstage content from the Madison Beer tour in the coming months, visit www.JBL.com and id.jbl.com and follow @jblindonesia and @jblaudio on Facebook, Instagram, X and YouTube.
ABOUT MADISON BEER
Madison Beer is a talented singer, songwriter, recording artist, producer, and author. Since making her musical debut at the age of 12, Madison has evolved into a dynamic and versatile musician, blending elements of pop, R&B, and soul, with powerful and emotional vocals that convey a full and sincere portrayal of the human experience. Madison's second studio album, Silence Between Songs, released in September 2023, earned the Jericho, New York-based singer the first GRAMMY nomination of her career for 'Best Immersive Album' and a second consecutive spot on the Billboard 200 Albums Chart, following the debut of her first studio album, Life Support on the chart in 2021.
In April 2023, through the memoir, The Half Of It, Madison shared the pivotal process of her artistry and self-love journey. The memoir chronicles the last decade of Madison's life highlights and journey to public figure status.
Madison also released several singles this year, most notably "Spinnin" and "Sweet Relief". The music video of "Sweet Relief" quickly racked up one million views within just one month of its release, while "Spinnin" inspired the third name of one of Madison's headline tours, The Spinnin Tour, which will include 52 dates in North America and Europe from February 2024.
When it comes to music, Madison is in control of her creativity. She writes her own songs, produces, directs and creates her own visuals, and showcases her unique artistry through her diaristic lyrics that address themes such as mental health, grief and heartbreak. With an audience of over 65 million on social media, Madison is one of the most influential singers of her generation.
ABOUT JBL
For over 75 years, JBL has been creating life's most memorable moments through the fusion of music, lifestyle, games and sports. JBL enhances the listening experience with superior audio quality and product designs that support individuality and self-expression. With unrivalled professional credentials and industry-leading innovation, JBL is a pioneer in the audio industry thanks to dedicated and talented engineers and designers around the world. JBL Pro Sound is a leading technology that drives cultural progress through major pop events and works with the world's best talent in music, sports and e-sports.
ABOUT HARMAN
HARMAN (harman.com) designs, engineers connected products and solutions for automakers, consumers and enterprises worldwide, including connected car systems, audio and visual products, enterprise automation solutions; and services that support the Internet of Things. With leading brands including AKG®, Harman Kardon®, Infinity®, JBL®, Lexicon®, Mark Levinson® and Revel®, HARMAN is admired by audio lovers, musicians, and the entertainment venues where they perform around the world. More than 50 million cars on the road today are equipped with HARMAN audio and connected car systems. Our software services support billions of mobile devices, connected, integrated and secure systems across all platforms, from office and home to car and mobile. HARMAN has a workforce of approximately 30,000 people across the Americas, Europe, and Asia. In March 2017, HARMAN became a wholly-owned subsidiary of Samsung Electronics.
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