JBL Makes Earbuds (For Every-One) Brand Campaign Symbolises the Uniqueness of Each Individual Through Leading JBL TWS Technology And Design
Jakarta, 26 February 2024 - JBL has officially launched its latest brand campaign "JBL Makes Earbuds (For Every-One)” to deliver a distinct audio experience tailored to each consumer's personality and unique lifestyle. Through this Campaign, JBL is committed to providing a platform for consumers and music enthusiasts to be themselves, with their own lifestyle and embrace their own individual uniqueness. Ethos is at the forefront of this campaign, prioritising immersive experiences to showcase the innovative design and superior audio quality delivered through JBL's TWS earbuds.
"The JBL Makes Earbuds (For Every-One) campaign goes beyond the typical earbuds concept by combining superior audio, technological innovation and the individuality of each user to give true meaning to JBL fans," said Kazuo Sawachi, Country Manager of Consumer Audio, HARMAN Indonesia. "JBL makes innovative designs accessible to all individuals with their unique lifestyles, and choosing JBL is a way for fans to express themselves freely."
JBL Tour Pro 2 and JBL Live Pro 2 are the featured products in this campaign. The JBL Tour Pro 2 and Live Pro 2 are designed to enhance productivity and comfort with top quality spatial audio and JBL's signature sound. For sports enthusiasts, JBL also featured JBL Soundgear Sense with JBL's OpenSound technology with air conduction. Through this breakthrough in user audio technology, JBL Soundgear Sense embraces the lifestyle of sports enthusiasts with strong bass and clear vocals while listening to their favourite motivational music or taking calls.
“Every TWS product from JBL is equipped with superior sound, spatial audio, ANC, and long battery life, designed to provide the ultimate listening experience, and deliver unrivalled quality sound. By championing each person's unique lifestyle, amplifying sound quality, and giving them the power to be themselves, JBL supports every individual where every sound is heard, and every individual is free to be themselves, who they are,” Kazuo concluded.
In order to celebrate the uniqueness of each individual the JBL Makes earbuds (for Every-One) brand campaign, various activities and interesting content that can be experienced by consumers. In addition to consumers being able to try out the Big Ear AR filter created by JBL on social media, every month there will be 3 winners who will get an e-voucher if they create social media content and mention it to the official JBL Indonesia account.
For more information, visit jblstore.co.id/en/jbl-makes-earbuds
Get great deals on JBL Tour Pro 2 products at jblstore.co.id/en/product/jbl-tour-pro-2
About JBL
For over 75 years, JBL has been creating life's most memorable moments through the fusion of music, lifestyle, games and sports. JBL enhances the listening experience with superior audio quality and product designs that encourage personality and self-expression. With unrivalled professional excellence and industry-leading innovation, JBL is a pioneer in the audio industry thanks to talented and dedicated engineers and designers around the world. JBL Pro Sound is a leading technology that drives cultural progress through major pop culture events and partnerships with the world's best talent in music, sports and exercise.
About HARMAN
HARMAN (harman.com) designs and engineers connected products and solutions for automakers, consumers and enterprises worldwide, including connected car systems, audio and visual products, enterprise automation solutions; and services that support the Internet of Things. With leading brands including AKG®, Harman Kardon®, Infinity®, JBL®, Lexicon®, Mark Levinson® and Revel®, HARMAN is favoured by audio lovers, musicians and the entertainment venues where they perform around the world. More than 50 million cars on the road today are equipped with HARMAN audio and connected car systems. Our software services support billions of mobile devices and connected, integrated and secure systems across all platforms, from office and home to car and mobile. HARMAN has a workforce of approximately 30,000 people across the Americas, Europe, and Asia. In March 2017, HARMAN became a wholly-owned subsidiary of Samsung Electronics.